The Shutterstock Color Trends 2020
By analysing billions of pixel data from image downloads, Shutterstock creates gives insights into the fastest growing colours worldwide.
Soft pastel colours as well as the turbo-charged neon colours from 2019 give way to sensational, sophisticated shades. For the coming year, the recently published report predicts the global rise of three bold, saturated colours and also highlights the most trending local hues from 24 countries across the globe.
LUSH LAVA #FF4500
“A bold and fiery orange-red that quickly catches the eye – the noticeably warm color will help companies draw attention to their brand.”
Image: © Shutterstock
AQUA MENTHE #7FFFD4
“A vivid, cyan-tinged mint shade that is perfect for conveying a playful, modern, and outgoing brand personality.”
Image: © Shutterstock
PHANTOM BLUE #191970
“A rich navy with significant depth, mimicking a dramatic night sky – ideal for more professional, mature brand look and feel.”
Image: © Shutterstock
Top trending colours around the world
Different regions, different trends. Discover some of the hottest hues in 24 countries. From .
We are excited to see more of these brilliant colours. The full report is available at the Shutterstock blog.
You want more? All about the Pantone Color of the Year 2020: Classic Blue and exciting Visual Trends 2020 in our blog.
- 2023
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